How to Scale Customer Referrals: A strategy to increase B2B's highest converting channel
Customer referrals are the highest converting leads across B2B orgs but scaling this channel usually results in marketers sending more email...
Customer referrals are the highest converting leads across B2B orgs but scaling this channel usually results in marketers sending more email...
Discover the power of tracking job changes as a B2B marketing strategy. Learn how this cost-efficient program can drive revenue and bring in new...
Discover the key differences between ZoomInfo and Lean Layer for job change tracking. Learn how Lean Layer's comprehensive solution surpasses...
When it comes to sales outreach, it's easy to focus on new leads and prospects. However, data shows that past buyers are a lot more likely to buy...
Tips to navigate an increasingly struggling demand tactic: cold outbound
Why should you reach out to previous users who changed jobs vs. cold outbound?
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